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GuruXO

Verification Policy

Last updated: May 2026

Verification cannot be purchased. The verified badge is awarded by GuruXO based on our independent review process. Payment for featured placement does not influence verification eligibility or status.

What verification means

A GuruXO verified badge indicates that our team has reviewed the provider's business credentials, website, contact information and operating history, and found them to be legitimate and accurately represented on the directory.

How to apply

Providers can apply for verification from their GuruXO dashboard once their profile is approved and live. We review each application manually.

Verification criteria

We consider: business registration evidence, operational history, website quality, response to enquiries, and absence of significant unresolved complaints. There is no minimum number of reviews required.

Verification is free

There is no fee for the verification review process. GuruXO does not accept payment to grant, fast-track or retain verification status.

Revocation

We may revoke verified status if we discover information that contradicts the original verification, if a provider's service quality deteriorates significantly based on review evidence, or if they violate our terms.

Disputes

If your verification application is rejected, you may re-apply after 60 days with additional supporting evidence. Email verification@guruxo.com with questions.